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Get Them in a Pair of Thinx
roles
paid ads
art direction
video editing
Don't take it from the brand, hear why people across generations are upgrading their leak protection with more absorbent, comfortable, reusable underwear from Thinx.
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For this campaign we used testimonials from real Thinx customers and invited skeptics on set to show them that Thinx really work.
video ads
display ads
YouTube
User Generated Content
2023
Design Lead / Art Direction: Puteri Cardinale Copywriter: Tiffany Washington Producer: Khira Goins-Paxton Production Company: We the Wencks Stylist: Marita Owens
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